Published: April 17, 2009
By: Josh Dreller

	Golden Nuggets From SMX Search Analytics April 17, 2009: Fuor Digital's Director of Media Technology and Analytics, Josh Dreller, offers tons of tips, tricks, and tidbits from his time spent at SMX Search Analytics conference in Toronto.

Published: April, 2009
By: Lotame

	Video Gamers and Social Media Report Insight into online media and social media usage amongst video gamers from Lotame finds that social media amongst gamers is highly leveraged for information sharing through widgets and applications.

Published: February 27, 2009
By: Josh Dreller

	Paid Search's Point of Diminishing Returns February 27, 2009: Joshua Dreller examines the potential of "inefficient" keywords and suggests alternative techniques to optimize your digital campaign.

Published: February 13, 2009
By: Josh Dreller

Search Engine Marketing Tips, Tricks and News February 13, 2009: As Search Engine Marketing grows as an industry, it's inevitable that new technology will evolve to fill in the gaps where current solutions fall short. Case in point is WordStream, a new SEM tool that specifically helps raise productivity for handling, assembling, and segmenting your keyword list. The main value that I see in WordStream is in helping SEM Pros sift through huge keyword lists and quickly segment them into campaigns and ad groups.

Published: January 2009
By: Nielsen

	Tuned Into The Phone: Mobile Video Use in the U.S. and Abroad Nielsen provides an overview of the U.S. mobile video market as consumed over mobile phones, as well as corresponding mobile video usage rates around the world.

Published: August 2008
By: Dentsu Inc.

	Mobile Phone with TV: A Japanese Market Landscape With the United States lagging 18-24 months behind other countries in mobile phone marketing techniques and technologies, we can learn a lot from our overseas counterparts. This report outlines mobile phone usage in Japan where QR code reading, electric money, and digital TV are standards on mobile devices.

Published: 2008
By: DEI Worldwide

The Impact of Social Media on Purchasing Behavior What is the role of social media vs. company websites when consumers are researching products and services? Do consumers value the opportunity to engage with a brand online? Does it play a role in purchase decisions? This study from DEI Worldwide highlights the results from the final report.

Published: December 2008
By: Nielsen

Nielsen Report: The Shortcode Marketing Opportunity The media landscape exploded in the past decade to yield dozens of new marketing channels, including mobile phone text messaging.

Published: December 2008
By: Ad Age

AdAge's 2008 Search Marketing Fact Pack The annual Search Marketing Fact Pack from AdAge provides a wealth of information from industry overview and current state, profile of engines, keyword usage and analysis of consumer behavior and adoption trends.

Published: October 2008
By: Nielsen

Television, Internet and Mobile Usage in the U.S. The Nielsen Company, in its second analysis of TV, Internet and Mobile usage in the U.S. reports that Americans spent more time this quarter using the 'Three Screens' than they did during the same time period last year.

Published: November 21, 2008
By: Josh Dreller

SEM Pre-Click & Post-Click Double Feature: Conversion Attribution and Q&A with Analytics Guru Eric Peterson In this installment, Fuor Digital's Director of Media Technology and Analytics summarizes the latest search engine marketing news from Google, Yahoo and Microsoft; discusses mastering conversion attribution through pre-click analysis; and goes deep into post-click analysis in an interview with Web Analytics guru, Eric T. Petersen.

Published: October 2008
By: Jacques Bughin, Amy Guggenheim Shenkan, and Marc Singer of McKinsey

The Challenges of Metrics in Digital Marketing This McKinsey Quarterly study examines the challenge of measurement that the digital media marketing industry is currently struggling with. Free Registration Required.

Published: September 2008
By: The Economist Intelligence Unit

	Future tense: The global CMO. The Economist Intelligence Unit surveys more than 260 senior global marketing executives to understand the current and future trends in marketing and advertising.

Published: September 9th, 2008
By: Fuor Digital

Fuor Digital's Mobile Phone Marketing Research Brief This mobile phone marketing research brief outlines some key trends and statistics as they relate to this booming opportunity for advertisers.

Published: May 2008
By: Nielsen

Television, Internet and Mobile Usage in the U.S. The Three Screen Report from The Nielsen Company is the first in a series of reports summarizing the amount of activity occurring on a monthly basis over television, Internet and mobile phones.

Published: January, 2009
By: Nielsen

Television, Internet and Mobile Usage in the U.S. Nielsen's latest analysis of TV, Internet and Mobile usage in the U.S. reports that Americans continue to consume video at a rapid pace via the "Three Screens".